Listers This may be of interest. Ali Hussein +254 770 906375 / 0713 601113 Twitter: @AliHKassim Skype: abu-jomo LinkedIn: http://ke.linkedin.com/in/alihkassim Blog: www.alyhussein.com "I fear the day technology will surpass human interaction. The world will have a generation of idiots". ~ Albert Einstein Sent from my iPad Begin forwarded message:

From: Rehema Muniu <Rehema.Muniu@ipsos.com> Date: February 23, 2015 at 4:44:06 PM EAT Cc: Tom Mzungu <Tom.Mzungu@ipsos.com>, Kui Kariuki <Kui.Kariuki@ipsos.com> Subject: Ipsos poll on TV Switch Off

Good day,

I trust that you had a great weekend.

Kindly find attached findings of a Poll conducted by Ipsos between 17th and 18th February 2015. This survey highlights :

1. Awareness levels of the Television Switch off 2. New/Alternative Source(s) of information 3. Who is responsible for the switch off 4. Purchase of Set Top Boxes (STB)

For any further clarification and/or information, please get in touch with Tom Mzungu - tom.mzungu@ipsos.com or kui.kariuki@ipsos.com

Have a great week ahead!

Kind regards,

Rehema