From the article, one of the most regularly used verbs in the 21st century
I stumbled upon this interesting article on IP What do escalators, asprin and yo-yos have in common? They're all victims of 'genericide'. Rhodri Marsden explores the perils of ubiquity for products; ... that shouldn't be used as a verb at all is "to google". When we refer to "googling" for products and services, we generally mean visiting google.com and typing in a query – but it could equally mean searching the internet by other means, too. There was a point where Larry Page and Sergey Brin, Google's founders, would have embraced the idea of their brand into a verb; indeed, the first reference found to "googling" occurs within something posted online by Page himself on 8 July 1998. https://www.independent.co.uk/news/business/analysis-and- features/genericide-when-brands-get-too-big-2295428.html B est, Rop.