Re: [kictanet] Another unfounded prominent story by Daily Nation on #DigitalMigration
Dear Mr Bwire Mostly verbal rejections. In one case, when we to run joint ads with Gotv and StarTimes, one media house demanded we remove the other logos. We did. Given our budget constraints, we only ran one ad on our own. Another media house flatly rejected any ad on digital migration. We have confidential (we can't share) internal correspondences requiring high level clearance on digital migration ads in both print and broadcast versions. You can separately request the experience of CA, gotv and StarTimesKenya from the "3 media housrs" Regards David -------- Original message -------- From: Victor bwire <vicbwire@gmail.com> Date:15/01/2015 3:31 PM (GMT+03:00) To: "Consumers Federation of Kenya (COFEK)" <hotline@cofek.co.ke>, KICTAnet ICT Policy Discussions <kictanet@lists.kictanet.or.ke> Cc: Subject: Re: [kictanet] Another unfounded prominent story by Daily Nation on #DigitalMigration Would b interested in getting formal refusal by the media houses to run the adverts. Or any comms on the issue on some work we r doing On 15/01/2015 3:21 PM, "Consumers Federation of Kenya (COFEK) via kictanet" <kictanet@lists.kictanet.or.ke> wrote: Dear Listers, We hereby share the prominent page 3 “Daily Nation” story on digital migration >> http://www.nation.co.ke/news/digital-migration-Kenya-poll/-/1056/2589266/-/n... which we find either skewed and or inconsistent with the study by GeoPoll (whose methodology, sampling and conclusions raise more questions than answers) >> http://blog.geopoll.com/kenyas-analogue-to-digital-switch?utm_content=11150129&utm_medium=social&utm_source=twitter It remains inconceivable to us as towhy a national survey was taken when part digital migration (NTV, KTN and Citizen are still on simulcast) happened in Nairobi. Again, why a more reliable local firm would not be relied upon, it is equally baffling. A random (non-targeted) and non-scientific lean sample of 400, reportedly of over 35 years, spread across Kenya for such conclusions? No one knows the education level of respondents. Lastly, why would “Daily Nation” mention “ignorance” on digital migration when they, among other media houses, could not accept running CA and other digital migration campaigns last year? But we could be wrong, too. We invite your incisive opinions on this matter. We have requested Daily Nation public editor (congratulations Mr Peter Mwaura) to check this article and whether some interests are not being declared by this respected media house. Kind regards, David Kedode Program Officer www.cofek.co.ke _______________________________________________ kictanet mailing list kictanet@lists.kictanet.or.ke https://lists.kictanet.or.ke/mailman/listinfo/kictanet Unsubscribe or change your options at https://lists.kictanet.or.ke/mailman/options/kictanet/vicbwire%40gmail.com The Kenya ICT Action Network (KICTANet) is a multi-stakeholder platform for people and institutions interested and involved in ICT policy and regulation. The network aims to act as a catalyst for reform in the ICT sector in support of the national aim of ICT enabled growth and development. KICTANetiquette : Adhere to the same standards of acceptable behaviors online that you follow in real life: respect people's times and bandwidth, share knowledge, don't flame or abuse or personalize, respect privacy, do not spam, do not market your wares or qualifications.
On 15 January 2015 at 16:06, Consumers Federation of Kenya (Cofek) via kictanet <kictanet@lists.kictanet.or.ke> wrote:
Mostly verbal rejections. In one case, when we to run joint ads with Gotv and StarTimes, one media house demanded we remove the other logos. We did. Given our budget constraints, we only ran one ad on our own. Another media house flatly rejected any ad on digital migration. We have confidential (we can't share) internal correspondences requiring high level clearance on digital migration ads in both print and broadcast versions.
This is a serious claim. There must be clear laws on how monopolies can flex their muscles. If "mighty" COFEK cannot get their ADs through, what about the common Mwananchi? ______________________ Mwendwa Kivuva, Nairobi, Kenya "There are some men who lift the age they inhabit, till all men walk on higher ground in that lifetime." - Maxwell Anderson
participants (2)
-
Consumers Federation of Kenya (Cofek)
-
Mwendwa Kivuva