Media audit was a great idea. It would have been good to have a clearer picture of how the media performed. I was waiting to see which media house will be indicted. It did not matter who is doing it, at least we would have had a process in place, capable of being improved on in future. But the credibility of such a process seems to be dark. Why? its about superiority, nothing to do with the media audit read the full post - beckyit.blogspot.com Tel. 254 720 318 925 blog:http://beckyit.blogspot.com/ ____________________________________________________________________________________ Looking for last minute shopping deals? Find them fast with Yahoo! Search. http://tools.search.yahoo.com/newsearch/category.php?category=shopping