They'd best pass off as a "jack of all trades"..aka "identity crisis"..
Little surprise none of the ceo's can with pin point accuracy define or place themselves exactly where they belong ..
If it walks like a duck, sounds like a duck and swims like a duck... :-)
In today's complicated world however, where whole industries have been disrupted its more difficult to pigeon hole a company into an industry.. The loose definition is usually taken from the business model of companies - Say if more than 50% of your revenue comes from advertising space on your platform then you are a media company; from Software and Hardware then you are an IT/Technology Company; from voice calls/data a telco company etc.
This however is the traditional definition hence why I'd agree with Zuckerberg in his assertions that whilst Facebook is a media company it's simply not a traditional media company.
So if we look at the local context I'd like to pose some questions:-
1. Which industry is Safaricom in? Media? Telecommunications? Banking? Entertainment?
2. How about Equity Bank? Telco, Banking?
3. Wananchi?
Media? Telecommunications? Content disruption? Ali Hussein
Principal
Hussein & Associates
+254 0713 601113
"Discovery consists in seeing what everyone else has seen and thinking what no one else has thought". ~ Albert Szent-Györgyi
Sent from my iPad
Happy new year everyone,
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