Washington, we refer to your comments on the Safaricom Bonga Points loyalty Program. Thank you for your feedback and continued interest in the Safaricom Bonga Points loyalty program. We would like to take this opportunity to provide some clarity on the Bonga Points Loyalty program. We at Safaricom continuously strive to ensure that the matrix is up to date through quarterly reviews. This has been a conscious decision implemented to ensure that we retain and rekindle interest and excitement in the program. As such, we introduced a new reward dubbed “Free Airtime” last year, which enables customers to redeem their points for various airtime rewards from as little as 100 points. We have recently concluded and advertised the reviewed merchandise and redemption matrix for the first quarter of 2011, to include new devices and bundle rewards. We request that you dial *126*2# to get a full view of the complete list of available rewards. To make the program more inclusive, we have also reduced the redemption threshold from 100 points to 25 points. Customers can now redeem various Minutes, SMS, MMS and Data bundles from as low as 25 Bonga points. On your request that we include the new IDEOS phone into the matrix, we assure you that we shall take this into consideration as we make our review for the next quarter. We shall share the results of that review with the market. All this is actively done in keeping with our promise to give the best experience to our customers in all facets of our operations. Regards, Linda From: kictanet-bounces+lmuka=safaricom.co.ke@lists.kictanet.or.ke [mailto:kictanet-bounces+lmuka=safaricom.co.ke@lists.kictanet.or.ke] On Behalf Of Odhiambo Washington Sent: Friday, January 21, 2011 11:53 PM To: Linda Muka Cc: Skunkworks forum; KICTAnet ICT Policy Discussions Subject: [kictanet] Safaricom Bonga Points Merchandise Safaricom has done quite some revisions on their tariffs and data bundles but their Bonga points redemption matrix remains unchanged ever since. I have been hoping (and praying) that they can at least revise the merchandise, given that even some of those they list are not anymore in the market (I may be wrong!) but with prices always depreciating, is it not logical that Safaricom put some revision into this loyalty program?? Can Safaricom also make the point system a little bit realistic when compared to the merchandise?? I know they are not under any obligation but I sure can be motivated to "talk more" within "Niko Na.." with the hope that kupiga mdomo kwangu heunda ikanifaidisha vikubwa:-) Maybe they should include the Huawei IDEOS as one of the merchandise;) -- Best regards, Odhiambo WASHINGTON, Nairobi,KE +254733744121/+254722743223 _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ Damn!! ##################################################################################### NOTE: All emails sent from Safaricom Limited are subject to Safaricom�s Email Terms & Conditions. Please click here to read the policy. #####################################################################################