
28 Nov
2014
28 Nov
'14
10:33 a.m.
http://mobile.nation.co.ke/news/Local-media-get-digital-TV-licence/-/1950946... Interesting development, while this guarantees local media houses independence in signal distribution, it will however cost them capital in setting up at a time when they are competing with deep pocketed StarTimes, who also have the advantage of a Nigeria to Kenya to South Africa scale. There's also small players, like our own Robert Yawe who may focus on niches such as construction and property. Content, it appears, will be the new media war. Perhaps, revenues may drop at the big boys, alongside salaries, though there will be more jobs overall in the sector and a wider distribution of revenue. Game on.