Hi Jevans

Just come from Pakistan this week and they have an interesting model with the MNP managed by an independent agency. MNP established in March 2007 is among the earliest and  customers pay a small fee to be ported.  To date only 2.5m people have ported among the 97   million cellular customers. Operators ( 6 ) use MNP to poach but as the numbers  indicate, this has not been successful for large movements despite the heavy ads. Typical porters are TOP not BOP to retain  number  mostly for quality and coverage issues. Price issues at BOP level does not appear to be  addressed by MNP and therefore multiple cards phenomena still prevalent . BOP is only served when behavioural factors are taken into account – family and friends packages are more significant than retaining the phone number.  Competition is stiff  with the largest operator   Mobilink having  a 32% market  share.

Cheers

Muriuki Mureithi

From: kictanet-bounces+mureithi=summitstrategies.co.ke@lists.kictanet.or.ke [mailto:kictanet-bounces+mureithi=summitstrategies.co.ke@lists.kictanet.or.ke] On Behalf Of Jevans Nyabiage
Sent: 30 April 2010 15:29
To: mureithi@summitstrategies.co.ke
Cc: ke-internetusers-bounces@bdix.net; KICTAnet ICT Policy Discussions
Subject: [kictanet] Mobile Number Portability

Hi All,

Looking at countries that have tried to unveil the Mobile Number Portability, it seems no impact has been felt in most of them including developed ones. 

Is Kenya any different? Do Kenyans really need MNP? Who will it benefit? Will it ever work as subscribers will be required to pay Sh1,000 to switch to another network.

Jevans

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