The digital divide is multidimensional: gender, education, location, age, income etc determine who has access to the digital world. The nature of the gender gap in access in particular is staggering: those online are more likely to be male, young, educated, and living in urban areas, and those offline are categorically female, older, and illiterate. The less explored digital divide is the gender gap in the online population: there are far fewer women online than men. Moreover, the level of access men and women enjoy is determined by the cost of data plans they can afford. Lets not kid ourselves, mobile broadband penetration was only 11% in 2015 according to WB. The next elections will be determined (as always) by the offline market and those in the informal economy. The same report says 20% of women in urban areas are connected to the internet. The problem with psychometric analysis on social media in KE is my 21 year old niece is Uni uses my posts, pics as her own - and well this is not unique to her. In the US I could tell where one was leaning by where you eat, work, age, hobbies education status etc. In Kenya well - purely your name will betray you as we were once told. Regards, E Njoroge Mwangi Technology| FINTECH | Big Data Cell +44 7539372742 Skype: Erick.mwangi On Wed, May 10, 2017 at 1:03 PM, Ngigi Waithaka via kictanet < kictanet@lists.kictanet.or.ke> wrote:
Douglas,
You are most probably right about the tribe factor (unfortunately)... What, however, changes the equation is voter turnout from these various tribes.
Whoever gets their regions / tribes to vote enmass or suprresses their opponents voters from voting wins!
This same (SCL/CA) team is the one responsible for advising TNA/URP to use the ICC Card in 2013 to whip their regions to vote. You could argue it worked out perfectly for them.
Rgds
On Wed, May 10, 2017 at 2:24 PM, Douglas Gichuki via kictanet < kictanet@lists.kictanet.or.ke> wrote:
A major question for CA to answer is the quantum of voter fluidity in the Kenyan ecosystem. That is; what is the likelihood that there is an actual swing vote in Kenya? Are these swing voters online and on social media?
The two major political groupings draw their support from what seem to be unmovable, unwavering and unquestioning bases. This is largely because of the central organising question of our politics around ethnic nationalism. As such, the exasperated voter in the middle is likely to be voting for a fringe candidate, or not voting at all. In this climate, who will CA be targeting with their psychometrics?
On May 10, 2017 1:07 PM, "John Ndavula via kictanet" < kictanet@lists.kictanet.or.ke> wrote:
In my book *Social Media Adoption and Campaigns in Kenya**, *scheduled for publication in June this year, I explore the relationship between social media and politics, more precisely the political campaign. One of the questions I address is: What power do social media exercise in the political campaign process in Kenya? Although my empirical data is hinged on the 2013 general elections, it is interesting to note that this question continues to excite interest in the 2017 political campaigns.
John Ndavula
On Wed, May 10, 2017 at 1:58 PM, Mutemi wa Kiama via kictanet < kictanet@lists.kictanet.or.ke> wrote:
Which company are NASA using?
Edwin Kiama
Thoughts become things... choose the good ones!
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On 10 May 2017 1:35 p.m., "Ali Hussein via kictanet" < kictanet@lists.kictanet.or.ke> wrote:
Grace and all
There is enough digital data in this country to tip an election. With over 6 million Facebook users (Maybe the FB team on this list can verify it), with our own version of fake news and negative websites going up both for and against the incumbents and the opposition, with Kenyans being one of the most digitally savvy in the continent the stage is set for interesting times.
One thing is for sure - We have enough digital data in this country to tip an election.
We are now mainstream digitally. Fact.
Oh..And NASA also has the equivalent of CA on their side. :-) So this is evenly matched when it comes to digital arsenals. All I can tell you guys is this:-
Buy popcorn, a coke, or your other favourite drink and enjoy the show. Just don't forget to vote for your favourite candidate!! Or Party! :-)
Regards
*Ali Hussein*
*Principal*
*Hussein & Associates*
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On Wed, May 10, 2017 at 12:29 PM, Grace Mutung'u via kictanet < kictanet@lists.kictanet.or.ke> wrote:
Jubilee has contracted the services of global data mining company Cambridge Analytica in the run-up to the August presidential election.
http://www.the-star.co.ke/news/2017/05/10/uhuru-hires-data-f irm-behind-trump-brexit-victories_c1557720
Do we really have that much data in Kenya for the kind of data mining that Cambridge Analytica allegedly carries out? Interesting times....
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