
Mwendwa That is exactly my point. We shouldn't disregard the fact that content costs. In the recent past we have seen local TV Stations come up with winning local programs. And local artists being awarded accordingly. We mustn't think that this comes out of thin air. Let Startimes and others enter into a commercial discussion with the media houses. I am sure they will come to an agreement. *Ali Hussein* Tel: +254 770 906375/ 713 601113 Twitter: @AliHKassim Skype: abu-jomo LinkedIn: http://ke.linkedin.com/in/alihkassim <http://ke.linkedin.com/in/alihkassim> Blog: www.alyhussein.com Any information of a personal nature expressed in this email are purely mine and do not necessarily reflect the official positions of the organizations that I work with. On Tue, Jan 20, 2015 at 6:44 PM, Mwendwa Kivuva <Kivuva@transworldafrica.com
wrote:
On 20 January 2015 at 17:26, Ali Hussein via kictanet < kictanet@lists.kictanet.or.ke> wrote:
On the side of the four media houses I believe they have a right to have a commercial discussion with GOtv and the others since content drives advertising revenue
I tend to believe GOtv, Startimes are "aerial" providers. If I am an advertiser, and I want my audience to be KBC viewers, I would put my advert on KBC and not GOtv. In the same breadth, the "aerial" providers should not be able to dictate a user's viewing experience. If I'm viewing KBC via Startimes, at no time should I see Startimes or ElimuTV or Citizen TV related advert without me the viewer switching stations.
Regards
______________________ Mwendwa Kivuva, Nairobi, Kenya
"There are some men who lift the age they inhabit, till all men walk on higher ground in that lifetime." - Maxwell Anderson