hi all, Nick has hit the nail right on the head As JKUAT, we have also taken on this challenge and signed on with African BPO Academy and BCI to start offering BCI's certifications so that our graduates know what it takes to take Kenya where it ought to be in BPO space. give us the support by sending your staff for trainibg which we are also offering at Nairobi CBD. regards charles On Fri, 29 Jan 2010 16:26 EET nicholasnesbitt wrote:
this biggest concern for this industry is the lack of business. not the lack of talent or the high costs. It's the cost of overcoming perceptions, reaching out to new prospects, convincing them that kenya is a worthwhile outsourcing destination. Marketing! Spreading the word.
I have just spent a week in the UK meeting with some of the largest outsourcers in the world. They have never heard of Kenya as an outsourcing destination. Very interested now, but completely unaware. We stopped marketing Kenya as a BPO destination before we had built international recognition and credibility, which raises questions in these prospects' minds about our commitment as a country to making Kenya an outsourcing destination...
Nicholas A. Nesbitt Chief Executive Officer KenCall EPZ Ltd P.O. Box 27507 - 00506 Sameer Industrial Park, Mombasa Road Nairobi, Kenya
+254.20.660.2000 (office) +254.20.660.2222 (fax) +254.721.458.458 (cell) +253.733.458.458 (cell 2)
nnesbitt@kencall.com www.kencall.com
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