How well do we win the confidence of a local investor if the cost of doing business in Kenya is well beyond the reach of many wananchi? Take for instance registering a company. The process is rather cumbersome and tiring! Then take a look at our diplomatic missions abroad. How many of them use a .ke domain? How many can you point out using secure internet over free email addresses? For confidence to be built, the state should be confident enough with itself! On 05/06/2009, Jotham Kilimo Mwale <jokilimo@yahoo.com> wrote:
Gilda,
You are right when you say we must develop both domestic and international markets in tandem. But I think there is something to lose when the focus is too much on international market. We lose the opportunity to develop the domestic market, which, in my view, is one of the basic building block for the BPO sector in terms of capacity building/ experience which in turn will give confidence to the international market.
When we talk of bad publicity for this country hampering the growth/attractiveness of the international BPO market, I believe a vibrant domestic BPO market will counter that (bad image) in a more convincing manner than asking the media to tone down on divisive politics, and will make the work easier for our international marketers.
Also, I think that the move taken by some local companies to have their own in-house call/contact centres rather than outsource is a statement of 'no confidence' on the BPO operators. It has just made marketing Kenya as a BPO destination a little more difficult.
Regards, Jotham
--- On Thu, 6/4/09, godera@skyweb.co.ke <godera@skyweb.co.ke> wrote:
From: godera@skyweb.co.ke <godera@skyweb.co.ke> Subject: Re: [kictanet] Day 2 of 10:-BPO discussions, Legal and Regulatory Frameworks To: jokilimo@yahoo.com Cc: "KICTAnet ICT Policy Discussions" <kictanet@lists.kictanet.or.ke> Date: Thursday, June 4, 2009, 4:59 AM
Peres,
I fully agree with your sentiments. I especially am of the very strong opinion (and I stand stoned by some) that we must develop both domestic and international markets in tandem. Much as there has been a school of thought that we focus on domestic first, I beg to differ. We need to do so in tandem with the international market. What have we to lose?
Gilda
External perception is absolutely critical in the race to obtain international BPO contracts. No one wants to outsource to a country which they 'percieve' as unstable, or which they percieve as underdeveloped. The truth is that most executives in our source markets for BPO work, in particular USA, percieve Africa as one country with a myriad of ills:
Somalia -Pirates Congo - Wars Darfur- kicking out the Aid organizations, starvation Kenya ? Post Elections Violence Nigeria ? 419 Scams Zimbabwe ? Cholera and Inflation Etc., etc.
The best way to counter these perceptions is to have in-coming trade delegations from our source markets, so they can see for themselves what Kenya has to offer.
W need to work on changing these negative perceptions of Kenya/Africa, BUT at the same time build up our internal capacity. We cannot do one without the other. Local outsourcing market needs to be developed in tandem with the international.
Peres
Quoting Barrack Otieno <otieno.barrack@gmail.com>:
Colleagues your comments are right, however we seemed to be more inclined at external perceptions as opposed to building up internal capacity, must it take foreigners to show us our potential?
On Thu, Jun 4, 2009 at 9:01 AM, munyiva ngea <munyivangea@gmail.com> wrote:
Good morning,
I agree with Peter about perception take Mauritius for example the Board of Investment and the BPO Vendors strive to change the perception of the country as a mere tourist attraction to an ICT Hub. They invite prospective investors or clients to the country take them to their lavish well equipped offices, which are probably located in Ebene Cyber City the landing point of the Submarine cable so the clients are assured of available internet infrastructure.After the site visit the clients are then whisked away to have a fantastic weekend on the beaches or on a boat. Simply put they show clients they can do much more than provide BPO services they can offer quality of life.
To answer Question 3 i think without the government and local vendors taking decisive steps to attract and retain investors and clients to the country. Basically we need to give officials who are marketing the country the funds to be able to invite the prospective investors and clients to the country to show them we sufficient infrastructure and Human resources.
In order to build confidence in the country's capabilities we have to have to EVIDENCE of these capabilities take India for example with its National Skills Registry which is an industry initiative to ensure that individuals employed by organizations have their background and antecedents verified (http://news.indiamart.com/news-analysis/national-skills-regi-13182.html) prospective clients need only to browse through the site to be assured that the country has the Human resource capacity needed. What about Kenya apart from various websites which allow individuals to upload their CVs where can a prospective client get information on the available agents, software developers and so on?? this information is not available on various institutional websites (universities, colleges) so how do we expect a client to actually believe that we are capable if we are unable to show it (Perception again!!)
-- Best regards Munyiva Ngea
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