
this biggest concern for this industry is the lack of business. not the lack of talent or the high costs. It's the cost of overcoming perceptions, reaching out to new prospects, convincing them that kenya is a worthwhile outsourcing destination. Marketing! Spreading the word. I have just spent a week in the UK meeting with some of the largest outsourcers in the world. They have never heard of Kenya as an outsourcing destination. Very interested now, but completely unaware. We stopped marketing Kenya as a BPO destination before we had built international recognition and credibility, which raises questions in these prospects' minds about our commitment as a country to making Kenya an outsourcing destination... Nicholas A. Nesbitt Chief Executive Officer KenCall EPZ Ltd P.O. Box 27507 - 00506 Sameer Industrial Park, Mombasa Road Nairobi, Kenya +254.20.660.2000 (office) +254.20.660.2222 (fax) +254.721.458.458 (cell) +253.733.458.458 (cell 2) nnesbitt@kencall.com www.kencall.com BEST Non-European Contact Centre 2008 Fastest Growing - Kenyan Top 100 company Legatum - Winner Pioneers for Prosperity Award On Jan 29, 2010, at 1:56 PM, godera@skyweb.co.ke wrote:
Absolutely true Liko.
Quoting Agosta Liko <agostal@gmail.com>:
Rebecca
maybe the industry did not really need the subsidy ... maybe they needed work ?
If you are hemorrhaging clients and employees ... it does not matter how much bandwidth costs ... maybe bandwidth is/was not the biggest challenge/obstacle to BPO's ...
just putting that out there
On Thu, Jan 28, 2010 at 7:57 PM, Rebecca Wanjiku <rebeccawanjiku@yahoo.com>wrote:
Read more here...
Tel. 254 720 318 925
blog:http://beckyit.blogspot.com/
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